Inspiration log: Pseudo Press
Berlin based press, bookbinder and designer
When scrolling on Instagram the other day, I came across this post by Pseudo Press that is a segment from their Newsletter which breaks down the potential costs of bookbinding for binder and client.
"A little ᴘᴀᴘᴇʀᴡᴏʀᴋ throwback from the March 2025 Pseudo Newsletter, talking about the costs of binding: financial costs, aesthetic costs, time costs, mental costs, and the dreaded unexpected costs"
It's very useful for me in both reference and reflection. I find myself asking if I agree with the writer, and what I should consider offering to clients in my future studio...
About Pseudo Press:
The website uses describes itself as 'a weird space between bookbindery and publishing studio', keeping their definition open, not limiting itself to specific practice.
The website presents their offerings with a range of bookbinding services with a starting price, a shop section, and other pages, such as their studio where they explain how to get in touch for business.
It has a very laidback feel and feels very welcoming, which works considering the nature of their practice, which seems quite malleable.
Their catalog:
Pseudo Press present their offerings through this catalog, clearly presenting what it is with a bit of backstory. I think it neatly presents what the studio can produce as well as what is already on offer.
Post research thoughts:
This example of a studio has given me insight into how I might operate when running my own studio space. It has given me ideas of what I might want to offer and how to offer it, as well as presentation of oneself and professionalism.
Note: a 'press' (or publishing house) is a company that manages the creation, production, editing, design, marketing, and distribution of books, journals, or other materials. This is a term I'm considering whether to use when branding myself, as opposed to just 'bookbinder'